1. Foreword - The Latest from TradeDoubler
2. New Programs
3. Affiliate News
4. This months Merchant Specials
November 2002

Foreword - From Will Cooper, Managing Director
I am sure no-one would argue that we have added some incredible new Merchants on the TradeDoubler network since last month. As regards Christmas, please note that fresh creatives are being uploaded daily across all Clients. Make sure you log into TradeDoubler regularly to see what is on offer and update your own site accordingly. Don't forget that most Merchants have been busy coming up with innovative offers to boost Christmas sales and that these are all available to you to promote them.
New Programs

OpodoOpodo is an online travel service backed by nine of the world's leading airlines offering flights, hotels, car rental and holidays. By joining their programme, you will receive £5 for every booking made through a link from your site (with a 30 day cookie)- make at least 5 bookings in any one month and you will get your commissions upgraded. You'll also have access to their range of highly effective online creatives, text links and advertorials, including Opodo's popular flight search facilities. Opodo will be launching their content generator placements in the near future and will be focussing on email marketing, as well as looking at new and innovative ways to work with their affiliates - watch this space!

BoseBose is a leading hifi company known to discerning customers throughout the world as a provider of quality home cinema, music and loudspeaker systems. Wherever good sound is needed, Bose is there. Bose will pay 3% on every sale.

AppleAppleStore is live! Apple is one of the most exciting and well-respected brands in the world thanks to its innovative and successful products. By joining its Affiliate Program, you can participate to the phenomenal growth of the Apple Store and earn up to 3% on every sale you generate.

DellDell, the UK's leading computer supplier, has launched two new programs. Dell - Software & Peripherals for Home and Dell - Software & Peripherals for Business They provides computer software, peripherals and accessories, including printers, scanners and PDAs and cameras, for both the consumer and business markets. Dell will pay 3% on every sale generated.

American American Express Company is a diversified worldwide travel, financial and network services company founded in 1850. It is a world leader in charge and credit cards, Travellers Cheques, travel, financial planning, business services, insurance and international banking. Join their program to promote the Blue credit card and they will pay £5 for each completed application generated from your site!

ReebokReebok's store presents the latest range of men?s sportswear and women?s fitness wear. Reebok is offering 2.3% commission on the total value of sales before VAT (higher commissions are available based on performance).

Marks & Spencer Marks & Spencer offer an exciting selection of Flowers, Gifts for all occasions, Fashion for Women, Men and Kids, Lingerie, Home and Furniture and Health and Beauty. Marks & Spencer offers 3% commission on the net value of sales.

Sporting Odds Sporting Odds is the UK?s most innovative online bookmaker, offering an unrivalled in-running soccer betting service and the best horse racing coverage on the net - nobody releases their prices earlier. SportingOdds will pay £10 for anybody who registers and deposits £10 via a link on your site.

60 60 Minute Money Home Business Systems offer a work from home business opportunity, backed up with first class person to person training and a complete internet based workflow system. You get paid £10 for every sale made (180 day cookie).

Flipside Flipside offers new promotions and games every month ensuring users of the new pay to play site are thrilled. By hosting links and banners you will earn a consistent revenue stream whilst adding depth to your sites content. Flipside pays you 5p per unique visitor.

247 Electrical 247 Electrical is truly one of the best online stores offering a fantastic selection of Electrical goods from the worlds top manufactures. They will reward affiliates with 3% of the sales value, with an average basket size of £300 (so effectively a commission of around £9 per transaction.)

EuropcarEuropcar is one of the leading car hire companies in the world, hiring more than 220,000 vehicles in over 118 countries. They are now offering affiliates the opportunity to earn £0.30 for every visitor they send to our site that subsequently goes on to make a reservation request.

BetinternetBetinternet.com is a publicly traded company providing fixed odds sports betting on every major sporting event. betinternet.com offers £10 per new account opened after the user has placed their first bet. betinternet.com has customers in over 130 countries and offers a vast range of fixed odds sports and pari-mutuel betting on an international array of sporting events, including football, golf, F1, American sports 24hours, 365 days a year online and by telephone.


Affiliate News - Liz Tucholski, Affiliate Manager
Last month I spoke of the fact that the Merchants were busy organising Christmas creatives and offers for you to use to promote their Programs. If you read the next section, I have outlined some of the clients who have updated their creatives and I would recommend that you log into TradeDoubler today and look at updating your sites with these new Christmas focussed creative.
Think about how you want to get users to buy through your site - by constantly updating your content and watching out for offers, like the ones I mention in the next section, you give yourself the best chance to achieve high conversion rates.

I know I say it most months, but you really should think about maximum exposure in the shopping weeks coming up to Christmas and email marketing is certainly a good tool for this end. Even if you have sent me details of your userbase already, please note that, while I try to match these details with various offers that come up, you do need to keep a close eye on the site yourself to see which ones will work best for you to promote. If you need help implementing these offers into your newsletter, feel free to contact me directly so I can help (With "Email Marketing" in the subject line.)

A few other things to mention this month: I know some of you are concerned about the statistics with merchants that have batch reporting. With these programs statistics are not updated in real time as for all other programs - they are updated weekly. 32Red will update weekly, usually on a Tuesday and Amex will update for the first time very soon (this week I expect) and weekly thereafter. Mails do go out to affiliates to let them know about these and other issues as they occur, but I understand some of you didn't receive them. If this is the case, and you would like to receive updates, please go back into Edit Information and tick the box to receive email information from us. Don't forget to look at the Christmas section on our site for full details of what the Merchants have planned for their campaigns

Merchant Specials
Skydeals.co.uk has extended its bonus incentive offer through to the end of November. What's more, they are offering you the chance to win TWO FREE FLIGHTS TO PARIS if you make a sale between now and 31st December (now there's an incentive!) Look out for new creative which is on its way to further help you direct users to this great flight site.

Cotswold Outdoor: Throughout November and December are offering an increased rate of commission to all affiliates- 10% instead of the normal 6% per sale. There are more reasons to shop at Cotwold Outdoor with their new ski and board range, longstanding favourites such as Columbia, Convert, North Face, Helly Hansen, Dare 2 Be and the new exclusive winter range from Mountain Equipment. Their designers have been working hard bringing out a variety of brilliant new creatives so please keep your eyes open for these.

N4Sports.com are increasing their general commission rate from 5% to 7.5% per sale from 1st November until 31st December. For those affiliates capable of achieving great sales there will be even higher commission rates on offer, such as 10% per sale. As an extra incentive N4Sports.com are running a competition over this period - all affiliates who generate a sale could win a fantastic top of the range Aggressor cycle. The winner of which will be announced in the middle of January. To make it even easier for you they have created some new Christmas creatives so please take advantage of these.

Linguaphone have some great new creative and have increased their cookie time from 30 to 90 days!! They are also increasing commission from 10% to 12% in December and January inclusive. Makes for a great Christmas present so start promoting them now!

Crocus News: Due to some changes to their wheelbarrow (thats their green-fingered version of a shopping basket!) they lost the tracking for a period towards the end of August and beginning of September. The situation has been rectified and they have increased the commission to 20% for the months of October and November to compensate their affiliates.
Crocus have recently launched their range of fireworks - they have selections guaranteed to give loads of ooh's and aah's on bonfire night with prices starting at £50!
Christmas went live on the 19th of October - with things like cut trees, lights, baubles, sledges and a huge range of gifts for everyone!
Check out the updated content unit on Tradedoubler which reflects these changes.

Priceline have increased their cookie time for all affiliates from 7 to 30 days! And the lead has been increased from 5p to 50p across the board as well. Start promoting Priceline today to avail of this great commission boost.

Carphone Warehouse is increasing all affiliates' commissions by 50% for the month of November! All subscription phones will now pay £15, and all other commissions will likewise be raised by 50%

WineShare is hiking Xmas commissions AND offering you free wine for your party. On all sales between now and the year end you'll earn 10% on each of the first five sales; beat that and get 15% commission if you make 10 sales. 11 or more brings you 20% on the lot. Easy, if you put the banners in your Gift section. WineShare makes the perfect gift for a wine drinker. Plus for every sale there'll be a bottle of wine delivered to you in the days before Xmas. 12 sales gets you £110.64 in commission PLUS £50+ in wine. As if that is not enough, Wineshare are also planning a 10% discount system - watch out for this.

LeisureHunt is now taking hotel bookings for the Xmas and New Year season. They would like you to benefit from this increased activity so they're offering double the usual affiliate fee for all bookings from your site for this period. That's right, earn £6 per booking instead of the usual £3 from November 1st until December 31st!

The Kids Window have increased commission rates in November and December (10% up from 8%) on their huge range of children's fashionwear, baby clothes, costumes, rainwear, children's luggage, girl's handbags, baby sleeping bags, fashion accessories, children's gifts and much more.

KLM UK have some fantastic offers in their Action Fares category, like New York from £231 return, Hong Kong from £407 return and Dubai from £300 return. And rememeber KLM is your first choice for flights to Amsterdam, from as little as £59 return! To promote these great fares, they have uploaded lots of new creative on the TradeDoubler site so please do have a look. And remember KLM is your first choice for flights to Amsterdam, from as little as £59 return!

The Guinness WebStore: From November 1st, Guinness Webstore are increasing commissions to a basic rate of 8% until December 31st. They are also offering affiliates who generate over £100 in sales an increased commission rate of 10% per sale. Guinness WebStore offers a very special range of Christmas products so please take advantage of their new Christmas creative.

New content from HifiBitZ: HifiBitZ have added another section of content. This content will update with the latest top picks of the home Cinema Systems available at HifiBitZ.

Figleaves: Now that the festive season is underway, Figleaves are expanding their graphical element range with a whole host of Christmas offers, catering for both women and men. Check the site in this month for these updates and changes.

Air France have changed their commission structure and now reward affiliates that make sales with a premium commission of 10p per click + 2% of sales value! New Graphical elements have also been uploaded.

Alpha Telecom have doubled their commisison from £5 to £10, they would like to extend this offer until end of year!!

Oddbins have increased their commission to 7% on sales up to December 25th

The Daily Draw will have lots of fresh creative on the platform very soon so watch out for this!

That is pretty much it for this month. A lot to think about and put into action. Be back next month with more news. Until then, take care.
Regards,

The TradeDoubler Team

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